Idaho Websites
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Brandscape
Critical thinking about your brand.
Understanding your marketplace through an overview of competitive and complementary brands
Direct Or Local
List some businesses who offer a parallel product or service within your geographic area:
Indirect or Global
These could be successful businesses or merely influential brands or individuals that you might aspire towards:
Customer Brand Preference
Where does your client do the majority of their shopping? What are some of their favorite brands?
Client Favorite Brands
This could be from ANY product or service from ANY category: Fashion, television networks, shoes, beverages, luxury brands, electronic brands, automobile brands, ect.
Complementary Brands
"Peer brands" that provide something complementary to your brand experience. For example, Lululemon could be considered a peer brand to Nike Footwear.
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